NEUROSCIENCE Choice-theoretic foundations of the divisive normalization model AUTHORS: Kai Steverson, Adam Brandenburger, and Paul Glimcher ABSTRACT In “Choice-theoretic foundations of the divisive normalization model” (just published in...
More infoNeural dynamics of decision confidence
NEUROSCIENCE Neural dynamics of decision confidence ABSTRACT Previous studies in non-human primates have revealed neural activity in the parietal and prefrontal cortex that correlates with the animal’s confidence after a decision has been made...
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Interested in what makes people tick? Or do you want to work in a vibrant educational environment where no matter what you do you are sure to learn new things? ISDM is working to understand the roots of human behavior and decision making and...
More infoWhen Desire is Stronger than Debt Aversion: Enticing Consumers with Interest-Free Deals
NEUROSCIENCE Social and Monetary Reward Learning in Schizophrenia ABSTRACT People with schizophrenia have severe social cognitive impairments including lack of engagement in social interactions. The goals of the project are to assess and compare...
More infoInterrupting counterfactual representations in the lateral frontal pole
NEUROSCIENCE Interrupting counterfactual representations in the lateral frontal pole ABSTRACT I am collaborating with researchers at Oxford University who have discovered that the lateral frontal pole displays a unique connectivity profile in...
More infoUsing Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications
NEUROSCIENCE Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications ABSTRACT This paper introduces the method of single-neuron recording in humans to marketing and consumer...
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Explore the adventures awaiting for you in the City’s Parks
More infoThe Measurement of Subjective Value and Its Relation to Contingent Valuation and Environmental Public Goods
NEUROSCIENCE The Measurement of Subjective Value and Its Relation to Contingent Valuation and Environmental Public Goods AUTHORS: ABSTRACT Environmental public goods—including national parks, clean air/water, and ecosystem services—provide...
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More infoNeural bases of self-control and adaptive behavior
NEUROSCIENCE Neural bases of self-control and adaptive behavior ABSTRACT Influential research suggests that exercising self-control depletes a limited cognitive resource, of unclear identity. But a slack in performance needs not invoke resource...
More infoThinking Like A Trader
NEUROSCIENCE Thinking Like A Trader ABSTRACT We know surprisingly little about the role of emotions in decision-making, and nearly nothing about how we can change those emotions, and thereby our choices. In a series of studies, we asked...
More infoCan deep brain stimulation reduce preference for cocaine?
NEUROSCIENCE A Drosophila model for studying the neuronal bases of decision-making ABSTRACT I work in the NYU Biology department in Justin Blau’s team, developing a model for decision-making in the fruitfly Drosophila. I have designed a novel...
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