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Author page: isdm

HomeAuthor page: isdm

Choice of saccade endpoint under risk

June 6, 2019 by isdm 1324

NEUROSCIENCE Choice of saccade endpoint under risk ABSTRACT We ask whether human observers choose saccade endpoints that maximize expected gain when there are explicit rewards associated with correctly detecting the target in a visual search...

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Retailer Pricing and Consumer Choice under Price Uncertainty

June 26, 2019 by isdm 4141

NEUROSCIENCE Retailer Pricing and Consumer Choice under Price Uncertainty ABSTRACT Based on the implicit assumption that consumers’ average price perceptions guide their retailer choice, previous research examined how different retailer pricing...

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Saving the masses: The impact of perceived efficacy on charitable giving to single vs. multiple beneficiaries

June 6, 2019 by isdm 2502

NEUROSCIENCE Saving the masses: The impact of perceived efficacy on charitable giving to single vs. multiple beneficiaries AUTHORS:  Professor Vicki Morwitz and Professor Eesha Sharma ABSTRACT People are more generous toward...

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Rat Prefrontal Cortex Inactivations during Decision Making Are Explained by Bistable Attractor Dynamics

June 6, 2019 by isdm 1669

NEUROSCIENCE Rat Prefrontal Cortex Inactivations during Decision Making Are Explained by Bistable Attractor Dynamics AUTHORS:  Alex T. Piet, Jeffrey C. Erlich, Charles D. Kopec, and Carlos D. Brody ABSTRACT Two-node attractor...

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NYU ISDM TEST

January 13, 2016 by isdm 3730
NYU ISDM TEST

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Emotion and decision making under uncertainty

June 22, 2019 by isdm 1813

NEUROSCIENCE Emotion and decision making under uncertainty ABSTRACT Different forms and degrees of uncertainty, such as risk (known probabilities) and ambiguity (unknown probabilities), create quantitatively different signals about choice...

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NYU ISDM TEST

January 15, 2016 by isdm 4436
NYU ISDM TEST

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Can deep brain stimulation reduce preference for cocaine?

June 22, 2019 by isdm 1304

NEUROSCIENCE A Drosophila model for studying the neuronal bases of decision-making ABSTRACT I work in the NYU Biology department in Justin Blau’s team, developing a model for decision-making in the fruitfly Drosophila. I have designed a novel...

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Nature

January 12, 2016 by isdm 2518
Nature

Road trips, music, festivals & fun await you in the City

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NYU ISDM TEST

January 15, 2016 by isdm 2473
NYU ISDM TEST

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Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications

June 26, 2019 by isdm 3560

NEUROSCIENCE Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications ABSTRACT This paper introduces the method of single-neuron recording in humans to marketing and consumer...

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Suboptimal Criterion Learning in Static and Dynamic Environments

June 6, 2019 by isdm 1386

NEUROSCIENCE Suboptimal Criterion Learning in Static and Dynamic Environments AUTHORS:  LElyse H. Norton, Stephen M. Fleming, Nathaniel D. Daw, and Michael S. Landy ABSTRACT Humans often make decisions based on uncertain...

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