NEUROSCIENCE Retailer Pricing and Consumer Choice under Price Uncertainty ABSTRACT Based on the implicit assumption that consumers’ average price perceptions guide their retailer choice, previous research examined how different retailer pricing...
More infoProjection Bias
NEUROSCIENCE Projection Bias ABSTRACT Projection bias is exemplified by the “shopping while hungry” phenomenon, in which people overbuy at the supermarket when they’re hungry, incorrectly anticipating the kinds and amount of food they’ll want...
More infoThe HUMAN Project at the 39th MCC Annual 3rd Avenue Community Benefit Festival
The HUMAN Project at the 39th MCC Annual 3rd Avenue Community Benefit Festival The HUMAN Project team held a booth on Sunday, September 11th from 10AM to 6PM at the 39th MCC Annual Third Avenue Community Benefit Festival. The festival ran...
More infoA Bayesian model of insight
NEUROSCIENCE A Bayesian model of insight ABSTRACT We are building a computational model of insight. The core of this model permits actions to dissociate from intentions. Our model provides a Bayesian “definition” of insight as the probability...
More infoThe neural coding of value information
NEUROSCIENCE The neural coding of value information ABSTRACT The neural coding of value information is critical to the decision process, guiding the choice between potential options and bridging the gap between sensation and action. We have...
More infoRestoring Justice: Punishing on behalf of another, but not for oneself
NEUROSCIENCE Restoring Justice: Punishing on behalf of another, but not for oneself ABSTRACT Classic social psychology and experimental economic studies argue that punishment is the ubiquitous response to violations of fairness norms. We...
More infoEvidence demonstrating working memory limitations in human decision-making
NEUROSCIENCE Evidence demonstrating working memory limitations in human decision-making ABSTRACT If you were asked to evaluate the lottery [0.8765 probability of $99.98 or 0.1235 probability of $53.46], you will likely “edit” the numbers by...
More infoEnvisioning the Improbable: Judgment and Strategy in Heavy-Tailed Contexts
NEUROSCIENCE Envisioning the Improbable: Judgment and Strategy in Heavy-Tailed Contexts ABSTRACT This multi-method research seeks to increase understanding of the judgment, behavior, and performance of individuals and organizations in...
More infoNeuroeconomic Models for Choice Behaviour
NEUROSCIENCE Neuroeconomic Models for Choice Behaviour ABSTRACT My research explores models of economic choice behaviour that gain insight from the neural processes underlying decision. I attempt to draw connections between modelling at the level...
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More infoStress and Gambling
NEUROSCIENCE Social Contagion ABSTRACT Decisions are often made around other people, even if the choices themselves don’t involve and are not about others. We know surprisingly little about the role of emotions in this particular kind of...
More infoDecision Making under Stress: acute stress influences how we learn to trust others
NEUROSCIENCE Decision Making under Stress: acute stress influences how we learn to trust others ABSTRACT Stress—a ubiquitous part of everyday life—can affect our daily decisions. We explore how acute stress changes choice behavior in a trust...
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