The HUMAN Project at the 39th MCC Annual 3rd Avenue Community Benefit Festival The HUMAN Project team held a booth on Sunday, September 11th from 10AM to 6PM at the 39th MCC Annual Third Avenue Community Benefit Festival. The festival ran...
More infoThe price of success
NEUROSCIENCE The price of success ABSTRACT How much should you pay for a better chance at success? For this project, we approached individuals in a city park and had them play a novel lottery using a small set of black and white marbles in an...
More infoReference-dependence in intertemporal choice
NEUROSCIENCE Reference-dependence in intertemporal choice ABSTRACT In our current study, we measure emotional arousal while individuals make decisions between smaller, immediate monetary rewards and later, larger rewards. We find that both...
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Geef mij maar Amsterdam
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More infoThe Measurement of Subjective Value and Its Relation to Contingent Valuation and Environmental Public Goods
NEUROSCIENCE The Measurement of Subjective Value and Its Relation to Contingent Valuation and Environmental Public Goods AUTHORS: ABSTRACT Environmental public goods—including national parks, clean air/water, and ecosystem services—provide...
More infoNeuroanatomy accounts for age-related changes in risk preferences
NEUROSCIENCE Neuroanatomy accounts for age-related changes in risk preferences AUTHORS: Paul Glimcher, Michael A. Grubb, Agnieszka Tymula, Sharon Gilaie-Dotanand Ifat Levy ABSTRACT Many decisions involve uncertainty, or...
More infoStress and Gambling
NEUROSCIENCE Social Contagion ABSTRACT Decisions are often made around other people, even if the choices themselves don’t involve and are not about others. We know surprisingly little about the role of emotions in this particular kind of...
More infoCortical computations underlying decision-making
NEUROSCIENCE Cortical computations underlying decision-making ABSTRACT Relative value coding is governed by divisive normalization, a computational algorithm widely described in sensory cortices, suggesting a common cortical mechanism for...
More infoProjection Bias
NEUROSCIENCE Projection Bias ABSTRACT Projection bias is exemplified by the “shopping while hungry” phenomenon, in which people overbuy at the supermarket when they’re hungry, incorrectly anticipating the kinds and amount of food they’ll want...
More infoThinking Like A Trader
NEUROSCIENCE Thinking Like A Trader ABSTRACT We know surprisingly little about the role of emotions in decision-making, and nearly nothing about how we can change those emotions, and thereby our choices. In a series of studies, we asked...
More infoUrban Attention
NEUROSCIENCE Urban Attention ABSTRACT The effects of external distractors on reaction time have been extremely well characterized in the lab. In this project, we aim to quantify the impact of distracting urban environments during an everyday...
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