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Rat Prefrontal Cortex Inactivations during Decision Making Are Explained by Bistable Attractor Dynamics
NEUROSCIENCE Rat Prefrontal Cortex Inactivations during Decision Making Are Explained by Bistable Attractor Dynamics AUTHORS: Alex T. Piet, Jeffrey C. Erlich, Charles D. Kopec, and Carlos D. Brody ABSTRACT Two-node attractor...
More infoPupil dilation contributes to insight in decision-making
NEUROSCIENCE Pupil dilation contributes to insight in decision-making ABSTRACT Insight in decision-making refers to the accurate appraisal of one’s skills and capabilities. In this study we found that participants who had better insight...
More infoUsing Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications
NEUROSCIENCE Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications ABSTRACT This paper introduces the method of single-neuron recording in humans to marketing and consumer...
More infoPropranolol and Loss Aversion
NEUROSCIENCE Propranolol and Loss Aversion ABSTRACT Previous work has suggested that arousal responses to gain and loss outcomes are related to loss aversion in participants’ choices. Though these previous data are correlational, they suggest a...
More infoNeural dynamics of decision confidence
NEUROSCIENCE Neural dynamics of decision confidence ABSTRACT Previous studies in non-human primates have revealed neural activity in the parietal and prefrontal cortex that correlates with the animal’s confidence after a decision has been made...
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More infoChoice-theoretic foundations of the divisive normalization model
NEUROSCIENCE Choice-theoretic foundations of the divisive normalization model AUTHORS: Kai Steverson, Adam Brandenburger, and Paul Glimcher ABSTRACT In “Choice-theoretic foundations of the divisive normalization model” (just published in...
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More infoUnderstanding the interaction between fear and choice behavior in psychiatric disorders
NEUROSCIENCE Understanding the interaction between fear and choice behavior in psychiatric disorders ABSTRACT Recent evidence suggests that the excessive formation of habits plays an important role in a number of psychiatric disorders, including...
More infoStress and Gambling
NEUROSCIENCE Social Contagion ABSTRACT Decisions are often made around other people, even if the choices themselves don’t involve and are not about others. We know surprisingly little about the role of emotions in this particular kind of...
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