NEUROSCIENCE We’re In This Together: How Sellers, Social Values, and Relationship Norms Influence Consumer Payments in Pay-What-You-Want Contexts,” under revision for second review at Journal of Marketing. ABSTRACT We add to the prior research on...
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More infoTesting the DDM: A Behavioral Experiment to Measure Evidence Accumulation During Decision Making
ECONOMICS Testing the DDM: A Behavioral Experiment to Measure Evidence Accumulation During Decision MakingAUTHORS: Stefan F. Bucher and Paul W. Glimcher OBJECTIVE Drift-diffusion models (DDM) have had empirical success in fitting choice and...
More infoRole of non-monetary incentives in decision making
NEUROSCIENCE Role of non-monetary incentives in decision making ABSTRACT People show age-related changes in decision-making. Therefore, we want to investigate the correlation between the brain structures and the generalized axiom of revealed...
More infoAcute Stress and Reinforcement Learning
NEUROSCIENCE Acute Stress and Reinforcement Learning ABSTRACT The physiological response evoked by short-lived stressful events, referred to as acute stress, impacts human decision-making. Past studies assume that stress causes people to fall...
More infoInformation sampling behavior with explicit sampling costs
NEUROSCIENCE Information sampling behavior with explicit sampling costs AUTHORS: Laurence Maloney,Todd M. Gureckis, and Mordechai Juni. ABSTRACT The decision to gather information should take into account both the value of information...
More infoChoice-theoretic foundations of the divisive normalization model
NEUROSCIENCE Choice-theoretic foundations of the divisive normalization model AUTHORS: Kai Steverson, Adam Brandenburger, and Paul Glimcher ABSTRACT In “Choice-theoretic foundations of the divisive normalization model” (just published in...
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NEUROSCIENCE Cortical computations underlying decision-making ABSTRACT Relative value coding is governed by divisive normalization, a computational algorithm widely described in sensory cortices, suggesting a common cortical mechanism for...
More infoSuboptimal Criterion Learning in Static and Dynamic Environments
NEUROSCIENCE Suboptimal Criterion Learning in Static and Dynamic Environments AUTHORS: LElyse H. Norton, Stephen M. Fleming, Nathaniel D. Daw, and Michael S. Landy ABSTRACT Humans often make decisions based on uncertain...
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