NEUROSCIENCE Winter is coming: detecting and exploiting period changes in probability ABSTRACT Summer and winter, day and night: periodic change is abundant in the natural environment. We examine whether people can detect and exploit period...
More infoNeural dynamics of decision confidence
NEUROSCIENCE Neural dynamics of decision confidence ABSTRACT Previous studies in non-human primates have revealed neural activity in the parietal and prefrontal cortex that correlates with the animal’s confidence after a decision has been made...
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More infoCriterion learning for perceptual decisions under uncertainty
NEUROSCIENCE Criterion learning for perceptual decisions under uncertainty ABSTRACT Signal detection theory posits that observers set a fixed criterion in making a forced-choice decision based on noisy sensory information. How is that criterion...
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More infoUsing Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications
NEUROSCIENCE Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications ABSTRACT This paper introduces the method of single-neuron recording in humans to marketing and consumer...
More infoThe price of success
NEUROSCIENCE The price of success ABSTRACT How much should you pay for a better chance at success? For this project, we approached individuals in a city park and had them play a novel lottery using a small set of black and white marbles in an...
More infoA Bayesian model of insight
NEUROSCIENCE A Bayesian model of insight ABSTRACT We are building a computational model of insight. The core of this model permits actions to dissociate from intentions. Our model provides a Bayesian “definition” of insight as the probability...
More infoMeasuring people’s internal model of motor error distribution
NEUROSCIENCE Measuring people’s internal model of motor error distribution ABSTRACT A good decision maker in perception and action (e.g. a good surgeon, a good basketball player) needs to compensate for the irreducible errors in her own movement...
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