NEUROSCIENCE Social Contagion ABSTRACT Decisions are often made around other people, even if the choices themselves don’t involve and are not about others. We know surprisingly little about the role of emotions in this particular kind of...
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Explore the adventures awaiting for you in the City’s Parks
More infoUsing Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications
NEUROSCIENCE Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications ABSTRACT This paper introduces the method of single-neuron recording in humans to marketing and consumer...
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More infoCostly information sampling
NEUROSCIENCE Costly information sampling ABSTRACT Theories of optimal information sampling assert that the decision to gather information should take into account accrual costs: time, energy, and money. This project explored how effectively...
More infoA Bayesian model of insight
NEUROSCIENCE A Bayesian model of insight ABSTRACT We are building a computational model of insight. The core of this model permits actions to dissociate from intentions. Our model provides a Bayesian “definition” of insight as the probability...
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More infoRisk preferences in New Yorkers’ everyday decisions. Correlation of risk preferences across different decision-making domains.
NEUROSCIENCE Risk preferences in New Yorkers’ everyday decisions. Correlation of risk preferences across different decision-making domains. ABSTRACT Most of the important decisions that we make in life are made under conditions of uncertainty...
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More infoMeasuring people’s internal models of motor error distribution
NEUROSCIENCE Measuring people’s internal models of motor error distribution ABSTRACT A good decision maker in perception and action (e.g. a good surgeon) needs to allow for the irreducible errors in her own movement. In simple reaching tasks, the...
More infoMeasuring people’s internal model of motor error distribution
NEUROSCIENCE Measuring people’s internal model of motor error distribution ABSTRACT A good decision maker in perception and action (e.g. a good surgeon, a good basketball player) needs to compensate for the irreducible errors in her own movement...
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